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ETF Digest

”Why sustainability is key to the future of French luxury brands” – Fairly Made’s efforts featured in the New York Times!


1 May 2024


We’re thrilled to share an update that truly marks a milestone for our portfolio company, Fairly Made®. Their ground-breaking initiatives in sustainable fashion have not only caught the attention of leading French fashion brands but have also made headlines, quite literally, across Manhattan.

Recently, the compelling story of Fairly Made’s collaboration with these iconic brands was featured in a piece that landed on the doorsteps of thousands of The New York Times readers throughout the city.

For those unfamiliar, Fairly Made® is at the forefront of sustainable fashion, offering a SaaS platform designed to create more sustainable supply chains. Their work focuses on empowering brands to make informed decisions that lead to the production of sustainable clothing.

By prioritising transparency, ethical sourcing, and environmental stewardship, Fairly Made® Made is setting new standards for what it means to be a fashion brand in today’s world—one that places sustainability at the core of its operations.

The recent feature by the The New York Times underscores the importance of Fairly Made®’s mission and the impact of their work with top-tier French fashion houses. It’s not just about creating eco-friendly clothing; it’s about revolutionising the entire fashion ecosystem to prioritise sustainability from the ground up. This recognition serves as a testament to the hard work, dedication, and innovation that the company brings to the table.

Discover why Fairly Made® Made’s work is making waves not just in the fashion industry, but among conscious consumers and sustainability advocates worldwide. Follow the link below to read the full story highlighted by the The New York Times and join us in celebrating this remarkable achievement.

Read the full story HERE.