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ETF Digest

Basemark raises $23.9M for AI-based computer vision and AR experiences in cars


10 April 2024


We are thrilled to announce a groundbreaking leap forward in automotive technology from our portfolio company, Basemark! πŸš—πŸ’‘ With a fresh injection of $23.9M in funding, Basemark is set to revolutionise the driving experience through advanced AI-based computer vision and augmented reality (AR) experiences.

We’re proud to have led this Series B round alongside Finnish Industry Investment (Tesi), Constructor Capital, and others! This milestone marks a significant step in Basemark’s journey towards making roads safer, more sustainable and driving more enjoyable. Their Rocksolid AR software development tools are paving the way for OEMs in Europe, the United States, and Asia to rapidly develop and deploy AR solutions that promise a new era of automotive excellence.

Speaking on the news, our Senior Partner, Remy de Tonnac, shared, “In the future, as autonomous cars become the norm, we expect a significant decrease in the total number of vehicles on the road, with the majority being electric. This shift will result in a substantial reduction of emissions. Augmented reality is key to this transformation, serving as an integral component of the Software Defined Vehicle megatrend that is guiding the automotive industry toward full autonomy. Basemark is at the forefront of the AR/VR HUD technology revolution and they are perfectly positioned to help OEMs craft safer, more sustainable, and more enjoyable driving experiences for all“.

Congrats to Tero Sarkkinen and the entire Basemark team for this exceptional achievement!

Read more about this exciting development in VentureBeat HERE.